Lagardère Travel Retail brings RELAY to Ballina Byron Gateway Airport
8 August 2019 - Lagardère Travel Retail has opened its global leading brand in Travel Essentials, RELAY, in the Ballina Byron Gateway Airport, a key leisure market in New South Wales.
As the gateway to the heart of the Northern Rivers Region, the Ballina Byron Gateway Airport is a regional airport servicing areas such as Richmond River, Byron Bay, the Ballina Coast and the Far North Coast hinterland of New South Wales.
Offering a wide range of products and a one-stop Travel Essentials shop for the travellers through this gateway, the 110sqm RELAY store features a great offer of market leading books, news and convenience items, stationery, snacking, confectionery, beverages and key travel essential items such as headphones, adaptors, tech and neck pillows.
“RELAY provides customers with a trusted and modern solution for a complete Travel Essentials offer” says Lagardère Travel Retail CEO of Pacific Region, Przemek Lesniak. “We are very proud and thankful for the opportunity to partner with Ballina Byron Gateway Airport and to showcase RELAY”.
To ensure RELAY becomes an integral part of the customers journey, it also showcases a uniquely local range of gifts & souvenirs, including brands such as Local Bloke and Earth Nymph, which represent the laid-back coastal lifestyle of Ballina and the surrounding areas to resonate with their visit.
Ballina Byron Gateway Airport Manager, Paul Tsikleas, says of the opening “we are pleased to welcome the new RELAY Travel Essentials shop to the recently refurbished and expanded Terminal” and further commented “that the vibrancy of the shop fitout and goods on offer added to the travel experience of departing passengers”.
Lagardère Travel Retail operate 1100 RELAY stores globally in over 25 countries, with 31 RELAY stores in the Pacific region.